Have you ever
wondered of a paan that claim to be supporting the Swachh Bharat
Mission?
Sounds crazy, right ?
Rasarang Meetha Paan
But, it’s true. In
the Indian state of Maharashtra the paan culture is widely criticised due to
the cleanliness problems created by people who spit in public places. In
Mumbai, there have been attempts to put pictures of Hindu gods in places where
people commonly tend to spit, in the hope that this would discourage spitting,
but success has been limited. One of the great Marathi artists P L Deshpande wrote a comic
story on the subject of paanwala (paan vendor), and performed a televised reading
session on Doordarshan during the
1980s in his unique style.
What if a paan is there that you
don’t have to spit as well as its healthy for you ?
As per Ayurveda, our food contains 6 (Six) primary
juices/fluids called Rasa’s, they are Pungent, Sweet, Sour, Salty, Bitter and
Astringent.
The Astringent Rasa is found is Amla,
unripe fruits, and Beeda. Thus consuming Beeda after food improves digestion,
by the inclusion of astringent fluid, which it benefits our metabolism.
Beeda has also aphrodisiac qualities which
have been expounded in Kamsutra.
Ancient literature emphasis the fact that,
Beeda enhanced the beauty of historic evergreen Valentine’s Radha & Mastani
by adding cosmetic value to their lips.
Rasarang Beeda thus is a Digester, Mouth
Freshner, Corporate Gift, Valentine Gift, Anytime bite, Welcome gesture,
Dessert.
Ayurvedic Beeda
So, what are you waiting for grab your paan from their
exclusive retail outlets at :-
SGS Mall
Wanowrie
I think this is one of the best initiative. I think we should move forward to Flavored Banarasi paan because it is non addictive and you can swallow it as well.
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